Company News

The French Secret to Beautiful Skin Revealed!

Posted on Tuesday, May 19th, 2009

All-natural skincare and mineral makeup line, as well as a dietary supplement, French Secret™,
reveals beautiful skin using a detox approach.

NEW YORK – Created according to the guidelines and high standards of the Beljanski environmental approach to wellness, which is devoted to achieving optimal wellness and beauty through detoxification, French Secret™ line includes a unique dietary supplement, Beauty Secret from Within, and an all new skincare and mineral makeup line that does not include parabens or synthetic preservatives of any kind.

The Beljanski approach to wellness, based on the breakthrough research of the late Mirko Beljanski, Ph.D., a French biologist-biochemist, centers around the idea that detoxification can improve health and beauty. Dr. Beljanski, who worked for over 40 years at the Pasteur Institute in Paris, showed that environmental toxins are damaging to cellular health.

“I am thrilled to be introducing the French Secret™ line,” said the line’s creator, Sylvie Beljanski. “It made perfect sense to create a paraben-free, preservative-free line as part of the Beljanski approach to health, because once you eliminate toxins, you should not be putting them back into your body through the products you put on your skin. Detoxification is a lifestyle, and natural makeup and skincare is an integral part of that lifestyle. ” she added.

French Secret™ was developed using various blends of the highest quality natural extracts and pharmaceutical grade essential oils to promote healthy skin. Essential oils have both mental and physical health benefits – their aroma can be therapeutic, and they are nourishing to dry skin and cuticles. The comprehensive French Secret™ line maximizes the synergy between these functions.

The skincare products include: French Secret™ Cleanser, a delicate, light cream that deeply cleanses and softens skin; French Secret™ Toner/Freshener, a combination of floral waters and essential oils to tone, hydrate, and revive skin with a tightening effect on pores to minimize skin sagginess; French Secret™ Moisturizer, a rich cream that nourishes and moisturizes skin; Anti-Aging Fluid, a formula that is loaded with antioxidants to support healthy skin; Deep Cellular Repair, a formula that supports collagen, improving skin’s elasticity and moisture, helping to reduce aging while defending the skin against environmental stress; Essential Blend – Dry, a concentrated essential oil designed to control excess oil and allow oxygenation; Essential Blend – Sensitive, an essential oil that soothes thin skin with broken capillaries; Lip & Eye Formula, an essential oil that improves skin’s elasticity around the lips and eyes; and Rosacea Cream, a soothing, nourishing formula designed to calm and tone sensitive skin with broken capillaries.

The makeup products include: Loose Mineral Enhancer, luminous loose powders that have ultra fine particles of mica to deflect light and illuminate the skin, helping to create the look of naturally radiant skin; Loose Mineral Foundation, an easy to use, long lasting foundation that provides excellent coverage; Mineral Shadows, soft, subtle, blendable and long-lasting eye shadows; Press Mineral Compact, a silky formulation that offers coverage with a matte finish and the convenience of travel. The makeup line also offers a variety of cruelty-free, vegan-approved synthetic brushes.

The French Secret™ line is available online at www.frenchsecretinc.com. The price range of the products is $3.75 - $35.00.


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EDITOR’S NOTE: To interview Sylvie Beljanski or for more information,
please contact Pamela Wadler or Nancy Trent at (212) 966-0024.